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We Celebrate Our 16th Anniversary Celebration With A Special
Sale
Hotlinks for this issue
1)
Get the Top Twenty Sellers from the Mindware Catalog-at a
special savings of $10 off its normalprice.
2)The
Superstar Suite spotlights the five self-improvement topics
our customers have shown the most interest in. This bundle
is $30 off its regular low price so that you get each
$29.95 priced CD-ROM at a little bit morethan$12each!
Special Letter from Bruce
Ehrlich, President of Mind Media
Dear
Valued Customer,
Sixteen years ago this month, I
published a twenty-page catalog- digest-sized,
black-and-white-with-color cover-filled with a variety of
software programs. The catalog was mailed on April 30th, 1989
and this special sale will go until April 30th 2005 to
commemorate that date.
Each of the software and
other computer products in the digest sized catalog had one
thing in common. Here is how my later described this new
kind of use for the PC (and Mac).
The world of personal
computers is witnessing the arrival of a new genre of
software-software vastly different from the familiar
word processors, spreadsheets, databases and games. We call
these new programs "mindware" instead of crunching numbers
or crafting words, these "mind-appliances" help us to think
better, feel better and be more creative.
In the
rest of the letter, I gave people a "tour" of the catalog
and its products. The titles included The Idea Generator
from Experience- In-Software, The Lucher Profile from
Mindscape and a repackaged version of Mind Prober (which
later became Mindviewer)_called Dr. Shrink from Neurolytic
Systems. I then concluded by saying
Mindware was
conceived and created to be more than just a business
we sincerely believe that all of us can benefit from a
synthesis of psychology and technology. It is our goal to
serve as the central source for these revolutionary
mind-appliances-to put the transformational technologies of
mindware to work for you!
The fifteen-year road from
the beginning of our mission has been filled with
unexpected twists and turns. The catalog grew in popularity
as the computer industry changed rapidly according
to Moore's Law. As the speed of the processor increased by
double every eighteen months, so did software improve in
its interface and power. From April 1988 when we published
the first Mindware Catalog, to July 1994 when the last
paper catalog was printed-and we made decision to take the
Mindware catalog online-we published ten catalogs. The
last catalog, a full-size color thirty-two-page catalog,
had ten times the number of products as the first, and we
printed and mailed a half million catalogs total. Postage
was real expensive that year.
We were one of the first
companies to embrace the Internet wave but, unlike others,
we survived when the wave broke on the shore of financial
reason. Unlike other catalogs, we chose to remain
small, not a lot of investment capital and popping like a
balloon.Instead we chose the path of growing organically,
letting the technology lead us rather than the other way
around. We became the Mind Media Life- Enhancement Network
with our goal to be the conduit for the ever- expanding
number of products and services for self-improvement
and personal development.
We were excited when
applications that ran on the web began to supplement the
larger number of programs that had been developed to be
installed on your machine at home. They offer us the ability
to transcend the Tower of Babel split between computers
that run on Windows, that run on Macintosh, and those that
run on Linux and many others platforms too numerous to
mention. In this way, we can launch a product for all of
you at the same time rather than have to develop a
different version for each computer.
////////////////////////////////////////////////////////////////////// Thank
you for reading and stay tuned for more! For comments
or contributions, send e-mail to mailto:sales@mindmedia.com
Copyright 2005,Mind Media 9360 W.Flamingo Rd., 110-524, Las
Vegas, NV
89147
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